Michael Hyatt’s newest book, Platform: Get Noticed in A Noisy World, was published on May 22, 2012 and hit the New York Times Bestseller list at #12 for the week of June 10.
It’s a step-by-step guide for anyone with something to say or sell, particularly authors, public speakers, bloggers, recording artists, politicians, business owners, entrepreneurs, sales people, pastors, and brand managers. I’ve been following Michael Hyatt’s advice on Leadership and Writing since I launched my blog in September 2010, so I was eager to devour this encyclopedia of information on “getting noticed”.
Michael offered advice drawn from various experts on how to generate more blog traffic and increase visibility:
- increase blogging frequency (he increased his posts from 3 to 5 times per week)
- write shorter posts, shorter paragraphs, and shorter sentences (his posts are now 500-600 words, paragraphs with 3-4 sentences and he avoids compound sentences)
- improve Search Engine Optimization (SEO) with Scribe to improve metadata scores, and,
I’d already completed tasks #1 and #2, and I’m looking into using SCRIBE with my daily posts, but it was the last growth action that caught my attention: “become more engaged in comments.”
Michael explained that bloggers can get more engaged with their readers by utilizing social media, participating in reader discussions, commenting on other blogs, and writing guest posts for other bloggers.
After reading Michael’s book, I’m looking for new ways and places to engage in conversation. My blog and book are about putting God first in your life and the holy relationships that follow our first love.
- Can you recommend blogs on the same topic as my blog that I can follow and engage in the conversation? (Send me the link!)
- Are you interested in writing a guest post for my blog? (Please send me an email!)
I highly recommend Michael Hyatt’s book; it’s a treasure chest of information! You can pick up a copy from Amazon from my reading list.
Blessings for our God to get noticed through you in our noisy world!